Toyota Sustainability -TMCA Positioning

Toyota Australia's Positioning

Toyota Australia is a leading manufacturer, distributor and exporter of vehicles, with a market share of 20.7 per cent.

  • Manufacturer of Australia's first hybrid vehicle - the Hybrid Camry
  • In Australia for more than 50 years
  • 4,623 employees with thousands more indirectly employed in the supplier and dealer networks

The company has sales and distribution branches in all mainland Australian states, except Western Australia, where an independent company distributes Toyota and Lexus branded vehicles on Toyota Australia's behalf. The Sydney City Toyota/Sydney City Lexus dealership is a wholly-owned subsidiary of Toyota Australia.

Company Details
Corporate Headquarters Port Melbourne, Victoria
Manufacturing Plant Altona, Victoria
Sales and Marketing Operations Woolooware Bay, New South Wales
Vehicles Manufactured and Distributed by Toyota Australia
Hybrid Hybrid Camry
Passenger Aurion, Camry
Vehicles Distributed by Toyota Australia
Hybrid Prius, Hybrid Camry
Passenger Aurion, Avensis, Camry, Corolla, Prius, Rukus, Tarago, Yaris
Four-wheel drive and Sports Utility Vehicles (SUVs) FJ Cruiser, Kluger, LandCruiser 200, Prado, RAV4
Commercial vehicles Coaster, HiAce, HiLux, LandCruiser 70

Toyota Australia also imports and distributes the Lexus luxury brand of vehicles which includes hybrids, SUVs, convertibles and sedans.

Top Selling Vehicles

Two of the top five selling vehicles in Australia were Toyotas in 2010/11. They were the Corolla and the HiLux.

Volume (April 2010 - March 2011)
Toyota Corolla 42,036
Toyota HiLux 39,104

External Recognition

Awards and accolades received in 2010/11 include:

  • Named "Most trusted automotive brand in Australia" by Reader's Digest in 2010
  • Toyota Australia's Positioning

    Toyota Australia is a leading manufacturer, distributor and exporter of vehicles, with a market share of 20.7 per cent.

    • Manufacturer of Australia's first hybrid vehicle - the Hybrid Camry
    • In Australia for more than 50 years
    • 4,623 employees with thousands more indirectly employed in the supplier and dealer networks

    The company has sales and distribution branches in all mainland Australian states, except Western Australia, where an independent company distributes Toyota and Lexus branded vehicles on Toyota Australia's behalf. The Sydney City Toyota/Sydney City Lexus dealership is a wholly-owned subsidiary of Toyota Australia.

    Company Details
    Corporate Headquarters Port Melbourne, Victoria
    Manufacturing Plant Altona, Victoria
    Sales and Marketing Operations Woolooware Bay, New South Wales
    Vehicles Manufactured and Distributed by Toyota Australia
    Hybrid Hybrid Camry
    Passenger Aurion, Camry
    Vehicles Distributed by Toyota Australia
    Hybrid Prius, Hybrid Camry
    Passenger Aurion, Avensis, Camry, Corolla, Prius, Rukus, Tarago, Yaris
    Four-wheel drive and Sports Utility Vehicles (SUVs) FJ Cruiser, Kluger, LandCruiser 200, Prado, RAV4
    Commercial vehicles Coaster, HiAce, HiLux, LandCruiser 70

    Toyota Australia also imports and distributes the Lexus luxury brand of vehicles which includes hybrids, SUVs, convertibles and sedans.

    Top Selling Vehicles

    Two of the top five selling vehicles in Australia were Toyotas in 2010/11. They were the Corolla and the HiLux.

    Volume (April 2010 - March 2011)
    Toyota Corolla 42,036
    Toyota HiLux 39,104

    External Recognition

    Awards and accolades received in 2010/11 include:

    • Named "Most trusted automotive brand in Australia" by Reader's Digest in 2010
    • Toyota Australia's Positioning

      Toyota Australia is a leading manufacturer, distributor and exporter of vehicles, with a market share of 20.7 per cent.

      • Manufacturer of Australia's first hybrid vehicle - the Hybrid Camry
      • In Australia for more than 50 years
      • 4,623 employees with thousands more indirectly employed in the supplier and dealer networks

      The company has sales and distribution branches in all mainland Australian states, except Western Australia, where an independent company distributes Toyota and Lexus branded vehicles on Toyota Australia's behalf. The Sydney City Toyota/Sydney City Lexus dealership is a wholly-owned subsidiary of Toyota Australia.

      Company Details
      Corporate Headquarters Port Melbourne, Victoria
      Manufacturing Plant Altona, Victoria
      Sales and Marketing Operations Woolooware Bay, New South Wales
      Vehicles Manufactured and Distributed by Toyota Australia
      Hybrid Hybrid Camry
      Passenger Aurion, Camry
      Vehicles Distributed by Toyota Australia
      Hybrid Prius, Hybrid Camry
      Passenger Aurion, Avensis, Camry, Corolla, Prius, Rukus, Tarago, Yaris
      Four-wheel drive and Sports Utility Vehicles (SUVs) FJ Cruiser, Kluger, LandCruiser 200, Prado, RAV4
      Commercial vehicles Coaster, HiAce, HiLux, LandCruiser 70

      Toyota Australia also imports and distributes the Lexus luxury brand of vehicles which includes hybrids, SUVs, convertibles and sedans.

      Top Selling Vehicles

      Two of the top five selling vehicles in Australia were Toyotas in 2010/11. They were the Corolla and the HiLux.

      Volume (April 2010 - March 2011)
      Toyota Corolla 42,036
      Toyota HiLux 39,104

      External Recognition

      Awards and accolades received in 2010/11 include:

      • Named "Most trusted automotive brand in Australia" by Reader's Digest in 2010
      • Camry Hybrid received the Green Innovation Award and the People's Choice Award from Drive.com.au and The Motor Report's Best Buy Award in 2010. This is the second consecutive year that a Toyota petrol-electric hybrid has claimed these two prestigious awards, following last year's victories by the Prius
      • Prado received the Best Medium Wagon Petrol award at the 2010 Overlander 4WD Awards
      • Landcruiser won the Best Large Wagon Petrol award at the 2010 Overlander 4WD Awards and the Carsales.com.au People's Choice Award for Large SUVs in 2010

      Toyota Australia Produces 1.5-Millionth Locally-Built Camry

      Toyota Australia marked the arrival of the 1.5-millionth Australian-built Camry in 2011. Built in Australia since 1987, the locally-produced Camry has made its mark on both export and domestic markets.

      Camry is Australia's leading automotive export earner and for the past 16 years has been Australia's best-selling mid-size car. Total exports are now close to 800,000.

      Production of four-cylinder petrol Camry models expanded in 2010 with the Camry Hybrid - the first locally built petrol-electric hybrid car in Australia.

      Toyota Australia President and CEO, Max Yasuda, said Australia was one of only eight countries in the world building Camry. "This production milestone has been made possible by the foresight and commitment of Toyota and its people, here and in Japan," Mr Yasuda said.

      Camry is one of the world's most successful cars with cumulative global sales exceeding 12 million. When local production of four-cylinder Camry began in 1987, Australia was the first country outside Japan to build the car. The current car is the sixth-generation Camry.

      received the Green Innovation Award and the People's Choice Award from Drive.com.au and The Motor Report's Best Buy Award in 2010. This is the second consecutive year that a Toyota petrol-electric hybrid has claimed these two prestigious awards, following last year's victories by the Prius
    • Prado received the Best Medium Wagon Petrol award at the 2010 Overlander 4WD Awards
    • Landcruiser won the Best Large Wagon Petrol award at the 2010 Overlander 4WD Awards and the Carsales.com.au People's Choice Award for Large SUVs in 2010

    Toyota Australia Produces 1.5-Millionth Locally-Built Camry

    Toyota Australia marked the arrival of the 1.5-millionth Australian-built Camry in 2011. Built in Australia since 1987, the locally-produced Camry has made its mark on both export and domestic markets.

    Camry is Australia's leading automotive export earner and for the past 16 years has been Australia's best-selling mid-size car. Total exports are now close to 800,000.

    Production of four-cylinder petrol Camry models expanded in 2010 with the Camry Hybrid - the first locally built petrol-electric hybrid car in Australia.

    Toyota Australia President and CEO, Max Yasuda, said Australia was one of only eight countries in the world building Camry. "This production milestone has been made possible by the foresight and commitment of Toyota and its people, here and in Japan," Mr Yasuda said.

    Camry is one of the world's most successful cars with cumulative global sales exceeding 12 million. When local production of four-cylinder Camry began in 1987, Australia was the first country outside Japan to build the car. The current car is the sixth-generation Camry.

    received the Green Innovation Award and the People's Choice Award from Drive.com.au and The Motor Report's Best Buy Award in 2010. This is the second consecutive year that a Toyota petrol-electric hybrid has claimed these two prestigious awards, following last year's victories by the Prius
  • Prado received the Best Medium Wagon Petrol award at the 2010 Overlander 4WD Awards
  • Landcruiser won the Best Large Wagon Petrol award at the 2010 Overlander 4WD Awards and the Carsales.com.au People's Choice Award for Large SUVs in 2010

Toyota Australia Produces 1.5-Millionth Locally-Built Camry

Toyota Australia marked the arrival of the 1.5-millionth Australian-built Camry in 2011. Built in Australia since 1987, the locally-produced Camry has made its mark on both export and domestic markets.

Camry is Australia's leading automotive export earner and for the past 16 years has been Australia's best-selling mid-size car. Total exports are now close to 800,000.

Production of four-cylinder petrol Camry models expanded in 2010 with the Camry Hybrid - the first locally built petrol-electric hybrid car in Australia.

Toyota Australia President and CEO, Max Yasuda, said Australia was one of only eight countries in the world building Camry. "This production milestone has been made possible by the foresight and commitment of Toyota and its people, here and in Japan," Mr Yasuda said.

Camry is one of the world's most successful cars with cumulative global sales exceeding 12 million. When local production of four-cylinder Camry began in 1987, Australia was the first country outside Japan to build the car. The current car is the sixth-generation Camry.