Toyota

DRIVING Country

Toyota, proud sponsor of StarMaker and the Tamworth Country Music Festival

Toyota has a long and proud history of supporting rural and regional Australia through country music festivals, environmental initiatives and grass roots sporting programs.

Since 1993 Toyota has been involved with the largest music festival in the southern hemisphere, Australia’s own Tamworth Country Music Festival.

Taking place over 10 action-packed days, the Festival attracts over 50,000 people and provides support for emerging musical talent in rural Australia; an outlet for buskers; and brings some of the biggest music acts to town including John Buttler Trio, Lee Kernaghan and Kasey Chambers. Toyota’s dedication to the country is unwavering. Each year Toyota Country Hats line heads in Tamworth’s Peel Street while Hiluxes, Prados and LandCruisers fill the camping grounds.

Capturing the heart and soul of the nation, Toyota continues to be involved in a number of key initiatives of the Festival including the oldest and most prestigious music talent search program, Toyota Star Maker, Toyota’s Concert for the Country, the Golden Guitar Awards as well as the Toyota Cavalcade.

This is a reflection of its commitment to rural Australia and provides meaningful assistance and support to local communities and long-standing Toyota customers across Australia.

“Toyota is without question a true friend of Australian country music and the Toyota brand is trusted the world over. Toyota has been supporting regional and rural communities for 50 years and their partnership with one of the top 10 music festivals in the world is good for all of us,” said country music legend, Lee Kernaghan.

    Toyota's Stars: Lee Kernaghan (1982), Sam McClymont (2005) and Luke Austen (2010).

Toyota Star Maker

Proudly Supporting Those On The Road To Stardom

Toyota Star Maker is Australia's best known, most successful and most prestigious talent quest for young Australian country music singers.

Since Star Maker’s inception in 1979, the event and associated activities have had an extraordinary effect on Australian country music, establishing the careers of a number of today’s high profile stars.

Winners of the legendary competition follow in the footsteps of Australian country music royalty including Keith Urban, Lee Kernaghan, Kylie Sackley, Samantha McClymont (of The McClymonts),James Blundell and Beccy Cole.

Toyota Star Maker is another way Toyota is supporting country music and saying thanks to the hundreds of thousands of loyal customers who have supported the Toyota brand, vehicles and national dealer network for over five decades.