Daihatsu to wind down operations in Australian car market

31 March 2005

Toyota Motor Corporation Australia (TMCA) announced today that it will wind down the Daihatsu vehicle sales arm of its Australian operations. The decision takes effect from Friday 31 March 2006.

The TMCA board made the decision following an intensive study of Daihatsu's current and forecast performance in Australia and the broader competitive environment.

TMCA has managed the distribution of Daihatsu in Australia since 2000.

During the next 12 months, Daihatsu owners will be supported through the existing service outlets. From 31 March 2006, parts, service and warranties will be supported through a national network of service centres to be established.

Where current details are available, letters will be sent to Daihatsu owners advising them of this announcement. Advertisements will appear in major newspapers this Saturday and owners can obtain information through a Customer Hotline on 1800 252 097 or from the Daihatsu website on www.daihatsu.com.au

TMCA's Executive Director of Sales and Marketing, David Buttner cited the competitive sales environment and the future outlook for the brand in the small car segment as reasons for the decision.

"We conducted a thorough review which examined matters including the local sales environment, customer preferences, increased competition, financial outlook and recent volume trends. This review determined that the long term viability of the Daihatsu business was limited in the Australian market."

"Details of national service and parts outlets available to Daihatsu owners from April 2006 will be determined during the coming months."

"Customers who intend to buy a Daihatsu vehicle during the next 12 months can be confident their new car will be supported."

There are currently 79 Daihatsu dealers in Australia and many are in multi-franchised arrangements.

"We are working with Australian Daihatsu dealers to ensure that all relevant matters are managed effectively, including the continuation of vehicle supply to the network."

Daihatsu began marketing vehicles in Australia in 1967 and current models include Sirion, Terios, Copen, Charade and Delta trucks.


Questions and answers

Q: Why is this happening now?
A: Daihatsu has been a part of the Australian car market for more than 30 years, and we can assure you this decision was not taken lightly. However, the local sales environment, customer preferences, increased competition, financial outlook and recent volume trends determined that the long term viability of the business was limited in the Australian market.

Q: What happens to my new vehicle warranty?
A: There is no change to the warranty. During the next 12 months, Daihatsu owners will be supported through existing service outlets. From 31 March 2006, parts, service and warranties will be supported through a national network of service centres to be established.

Q: What happens to my after sales service?
A: During the next 12 months, Daihatsu owners will be supported through existing service outlets. From 31 March 2006, parts, service and warranties will be supported through a national network of service centres to be established.

Q: As you are going to withdraw why keep selling vehicles now?
A: We are giving 12 months notice to ensure all customers and dealers are fully informed of the change. This period also will ensure all ongoing customer service arrangements will be in place. Customers will be able to buy with confidence, especially given the level of after sales support which will be available.

Q: What happens to my Roadside Care?
A: Current Roadside Care support will continue.